Passports

Another travel design project with a little different slant is for Passports2Go, who’s brand contains soft pinks and greys - quite refreshing really. We were asked to design the web pages in a way where we could keep a lot of the important information, of which there is lots, above the fold, and at the same time, retain the sense of calm that the brand brings.

We intentionally avoided strong contrasting colours and blacks, and kept the text light, so it’s not punching you in the face, when all you want is to book a nice holiday and relax.